I’m a London-based Spanish director with 20 years of experience, I majored in Audiovisual Communication at the Complutense University of Madrid while also studying photography and fine arts. I've been lived in London for almost 10 years.

In addition to directing, my passions are painting and design. I exhibited my work in Spain prior to moving to London. In Madrid I had my own post-production studio, where I fulfilled my passion for design as an art director and compo artist.

My career has allowed me to travel around the world, and fot that I will always be grateful to advertising-for opening my mind and letting me larn from diverse cultures. It has also helped me to practice languages, which I love.

I have had the opportunity to work in more than 20 countries for some of the best brands, including Sony, Samsung, Durex, Braun, Coca-Cola, Heineken, McDonalds, MTV, Greenpeace, San Miguel, Peroni, Lech, among others.

I have also collaborated with some of the best advertising agencies, such as McCann, DDB, Ogilvy, Lowe, Leo Burnett, BBDO, TBWA, Havas, Young & Rubicam, Draft FCB, Gray, Publicis, Dentsu, BBDO, etc. I started my adventure in cinema in 2018 with a short film reminding the world that the Syrian conflict continues to cause much suffering. It was a very difficult but enriching experience. Between cinema and advertising, I have been lucky to recieve more than 50 awards at international festivals.

I dedicate my free time exclusively to my precious family, my 3 children, my wife, and my friends.